Kirana Club

India's largest Kirana network

40 lakh shopkeepers use the Kirana Club app for mandi bhav, scheme news and business advice — and to order stock at the best rates, delivered to the shop. Brands, distributors and stockists supply all of them from one place.

Sell to Kiranas
Sell to Kiranas
Brands Kirana Club
What Kirana Club is

One platform connecting retailers and brands

For retailers

Learn from lakhs of shopkeepers, track mandi bhav, and order stock at the best rates — delivered to your shop.

For sellers

Brands, distributors and stockists sell to kiranas across India without a distribution network of their own.

For the ecosystem

A retailer-first layer where trust, demand, and commerce reinforce each other.

The community

Everything a kirana needs, in one app

Exchange business information, discover products, track schemes and margins, and learn from other retailers.

Kirana Club

Exchange business knowledge

Engage in business discussions on key topics like sourcing, inventory, seasonal preparations among others.
Kirana Club
Kirana Club

Learn from experienced retailers

Kirana Club

Order stock at the best rates

Kirana Club

Track mandi bhav and kirana news

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The community

Everything a kirana needs, in one app

Exchange business information, discover products, track schemes and margins, and learn from other retailers.

Kirana Club

Exchange business knowledge

Engage in business discussions on key topics like sourcing, inventory, seasonal preparations among others.
Kirana Club

Learn from experienced retailers

Kirana Club

Order stock at the best rates

Kirana Club

Track mandi bhav and kirana news

Kirana Club
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By the numbers

The network at scale

40L+

Retailers

16K+

Pincodes covered

5300+

Cities & towns

The flywheel

How Kirana Club works

Community creates demand, commerce closes the loop, and every signal makes the next decision sharper.

01

Retailers engage

They exchange information, discover schemes, and learn from each other.

02

Sellers list

Brands, distributors and stockists put their products in front of those retailers.

03

Commerce closes the loop

Retailers order directly. We deliver and collect — and the demand that creates funds more community.

For sellers

Sell to kiranas without building distribution

Brands, distributors and stockists list their products on Kirana Club and reach shops across India — no field staff, no transport, no udhaar to recover.

Demand, ready-made

Your products in front of retailers already buying every month.

Delivery handled

We pick up from your godown and deliver anywhere in India.

Money every week

We collect from the shop and pay you on a 7-day cycle.

No joining fee. No listing fee. Commission from 3%, charged only on what you sell.

Sell to KiranasHow selling works
📦

Example: emerging food brand

Launched without a sales team

Monthly orders12,500+
Cities reached450+
Time to market3 Weeks

Payment every

7 Days

Joining fee

₹0

🚀 Launch fast
Our partners

Trusted by leading brands, manufacturers and distributors

Kirana Club in News

Kirana Club
Kirana Club in The Economic Times
Kirana Club in The Week
Kirana Club in The Times of India
Kirana Club in Mint
Kirana Club in Money Control
Kirana Club in Financial Express

Ready to sell to India's kiranas?

Brands, distributors and stockists list their products on Kirana Club and reach lakhs of shops — without setting up distribution of their own.

Sell to KiranasHow selling works
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