Grow Your FMCG Brand with India's Largest Kirana Community

Connect your brand with retailers digitally, and at scale for greater influence and deeper insights.

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Insights that you can mine

Access authentic, first-hand retailer feedback through retailers posts and comments.

Hear it straight from the source

Access authentic, first-hand retailer feedback through retailers posts and comments.

Track key metrics to gauge brand perception and retailer satisfaction.

Got a question for retailers? Ask it right away!

Gather specific insights

Got a question for retailers? Ask it right away!

Conduct surveys and gather actionable insights from hundreds of kiranas in hours.

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Influence the Retailers at Scale

Create a dedicated brand page to showcase your products and connect with retailers

Share new product launches, trade schemes with targeted retailers. Amplify your reach with free post boosts.

Identify Retailers with Purchase Intent in your brand and connect with them directly

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What is Kirana Club?

India's largest kirana community

It is India's largest kirana community bridging gap between FMCG brands and kiranas.

Empowering 20 Lakh+ Kirana Owners:

It's the go-to platform for FMCG brands to influence the kiranas at SCALE resulting in increased preference and trust in the kirana channel leading to 'share of shelf' gains.

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