Growth
Associate Director – User Growth (Activation & Early Retention)
Bangalore9–13 yearsFull-time
Reviewing applications on a rolling basis · First-round responses within 5 working days
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Application takes ~2 minutes.
About the role
Own the retailer activation outcome end-to-end—from the first delivered order to the fourth delivered order. Identify the biggest constraint in the funnel at any point, build the cross-functional roadmap and drive Product, Growth, Supply, F&E and Operations toward the activation target.
What you'll do
- Own monthly first-delivered retailers, 1st→4th delivered conversion, time to fourth order and habit-formed retailers. Break the activation problem into retailer cohorts, funnel stages and underlying barriers; prioritise the few interventions capable of creating step-change. Build and run the activation operating cadence across Product, Growth, Data, Supply and F&E, with clear owners and measurable weekly outcomes. Lead experiments across trust, pricing, MOV, assortment discovery, assisted buying, CRM, payment and delivery conversion. Personally drive ambiguous, zero-to-one problem statements rather than only reviewing dashboards or managing programs. Build the activation team over time and create a repeatable operating system for moving retailers from trial to habit.
What we're looking for
- 9–13 years in consumer technology, marketplaces, commerce, fintech or a similarly high-frequency consumer business. Has independently owned a material growth, activation, retention or monetisation metric. Strong problem-solving ability and comfort moving between user research, product, data, operations and commercial decisions. Builder mindset; should have taken at least one important problem from ambiguity to a scaled operating engine.
Ready to apply?
Application takes ~2 minutes.
Apply for this role→Questions about the role? careers@kirana.club